TikTok Strategies for Tourism Success

Wednesday 13th May, 10.00am – 12.00pm

TikTok is changing how people choose their travel destination. 32% of users have booked a stay at a new resort or hotel and 28% have visited an attraction they saw on TikTok. This training workshop will teach you how to exploit TikTok’s features to increase customer reach and brand awareness.

Note: In advance of the live session, please create a TikTok and Capcut account and have it on your pc/laptop for the session.

Capcut https://www.capcut.com/tools/video-editor-download
TikTok https://www.tiktok.com

Should you have any queries regarding this event, or require specific access accommodations, please do not hesitate to contact customer support.

A phone taking a photo of a stall and text that reads ready let's grow

Date: Wednesday 13th May

Time: 10.00am - 12.00pm

Format: Live, online and interactive.

Suitable for: This training workshop is for business owners, managers, and staff responsible for improving a business's digital performance through social media.

Registration: To register for this session, you will be redirected to the Fáilte Ireland's learniFI platform where you will be asked to sign in or sign up for an account.

A phone taking a photo of a stall and text that reads ready let's grow

TikTok Strategies for Tourism Success

Wednesday 13th May, 10.00am – 12.00pm

TikTok is changing how people choose their travel destination. 32% of users have booked a stay at a new resort or hotel and 28% have visited an attraction they saw on TikTok. This training workshop will teach you how to exploit TikTok’s features to increase customer reach and brand awareness.

Note: In advance of the live session, please create a TikTok and Capcut account and have it on your pc/laptop for the session.

Capcut https://www.capcut.com/tools/video-editor-download
TikTok https://www.tiktok.com

Should you have any queries regarding this event, or require specific access accommodations, please do not hesitate to contact customer support.

Date: Wednesday 13th May

Time: 10.00am - 12.00pm

Format: Live, online and interactive.

Suitable for: This training workshop is for business owners, managers, and staff responsible for improving a business's digital performance through social media.

Registration: To register for this session, you will be redirected to the Fáilte Ireland's learniFI platform where you will be asked to sign in or sign up for an account.

TikTok Strategies for Tourism Success

A phone taking a photo of a stall and text that reads ready let's grow

What will I learn?

Understand TikTok and how tourism businesses are using it effectively as a communication and marketing tool.

Create a business account and key business features like analytics and advertising.

Detail the different types TikTok content that can be created.

Articulate content will and won’t work on TikTok.

Understand TikTok features - Friends and Followers, the For You Feed, CapCut app templates, captions, and prompter.

Begin to plan, run, and measure a campaign.

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